Marketing Consultancy

We offer various marketing services:

• strategy and analysis: campaign planning, analysis of market, analysis of campaigns
• direct mail: postal campaigns, email campaigns and fax campaigns; writing of copy, designing of media
• project management: planning, writing of copy, design of media, monitoring and analysis of responses

A typical example of a postal mailing would be as follows:

1. Determine target of mailing
2. Order data from list owner
3. Write appropriate letter
4. Send letter to mailing house
5. Receive data from list owner; add seed address
6. Send data and suppression file to mailing house
7. Mailing house processes mailing
8. Receive seeded mail
9. Receive letters sent to invalid or out-of-date addresses
10. Receive orders
11. Analyse success of campaign

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